The brief

Mira’s formulas are developed with dermatologists, but its first packaging looked like every other blush-pink bottle on the shelf. They needed to stand out by being clearer, not louder.

What we made

Labels set like lab entries, with every active ingredient and its percentage listed up front. A soft blush tone for the range and a single hand-drawn mark that works at 8 millimetres on a dropper.

“Our customers finally understand what they are buying, and they trust us more because of it.” — Dr. Lena Ortiz, Co-founder, Mira Skin